Sandbanks Launch
Sandbanks announces the launch of its first Outerwear Capsule Collection for AW19, created almost entirely from plastic bottles rescued from the ocean and landfill.
The first collection was launched on Saturday 2nd November with a campaign inspired by Sandbanks’ ‘zero real fur and down’ policy. The elaborate campaign features a superimposed fox, designed to communicate the directive that Sandbanks customers sit in harmony with animals. With use of premium alternatives Faux Fur and EcoDown®, Sandbanks products are PETA approved, achieving luxury status without the use of animals, breaking industry traditions.
The six-piece collection of jackets hold dynamic features from detachable sleeves, to interchangeable faux fur hood trims. The campaign photography highlights the adaptability of the collection, with the designs of each jacket flattering the individuality of the ultimate user.
